10 Major Misconceptions About Mobile Apps

By katie simpson on June 2, 2014

At GoCanvas we see more and more businesses both small and large that are relying on technology. It’s the growing trend: a recent poll found two thirds of small businesses would find it a major challenge to survive without wireless technology.

But many still think that mobile apps won’t work for their business. Often, those are big misconceptions, hurting their businesses in the long run. So today, we’re going to reveal 10 major misconceptions about mobile apps, and their solutions.

Questioning which door to open

Photo credit: hang_in_there via photopin cc

Misconception #1 Our employees are not technically savvy. They rarely use or even send an email. We like the idea, but it will be too hard to implement here.

Over the past couple of years, GoCanvas has worked with thousands of organizations. Many of our customers have been electricians, plumbers, or contractors. The beauty of a custom mobile app with GoCanvas is that it can be as easy as you’d like. You can create mobile apps as simple as our driver’s daily log, or our basic work order. Your employees can have a mobile app experience that is simple, fast and painless.

Admittedly, some of our customers have had hesitation by their employees in this transition. Their advice to other companies:

a) Start with a test group.

Companies often use the trial period to test out their mobile apps for any potential issues. Often, they will start with technologically savvy users and their complete opposites. Even during the trial, their co-workers start seeing that using GoCanvas makes their work faster and easier. Employees begin approaching and asking to go mobile!

b) Reach out to your Senior Mobile App Consultant.

Every customer at GoCanvas is assigned a consultant. Available via phone, chat, or email, we are here to help answer any of your questions. Something that may seem impossible, could need a simple fix. With years of experience, they are ready and available to make your mobile app experience and adoption a seamless and easy transition.

c) Integrate with your back end system:

People love ease of use. With GoCanvas, it’s easy to integrate your data with backend systems and remove the job people hate the most: data entry. One new England client says it best:

“When employees get used to finding the data easily, they will ask ‘hey, what about this form?’“

Not only will this mean your employees are freed to do other tasks, they also become mobile -app advocates on your behalf.

Misconception # 2: We want to go mobile, but we want our own custom mobile app.

That’s one path you can take. But do you know how much it will cost? AnyPresence did a survey of IT professionals and found:

  • Over 50% spent more than $50,000 and 3 months to develop a mobile app
  • 24.3% spent $100,000-500,000 and 6 months developing a mobile app

For custom development, that’s only the beginning of the costs. MGI Research found that most mobile apps will need to be updated at least four times between 2012-2014! Those are costs that just keep rising.

A subscription service with GoCanvas will often be cheaper and far more powerful than what you’re able to create for your own company. With our annual plans costing $210 per user, you’ll be spending a fraction and begin using a mobile app today.

Going with a subscription service has other benefits as well. Your IT staff and resources won’t be taxed with creating and maintaining your mobile apps. Companies of all sizes, have found that they can easily create their own mobile apps with drag and drop interface. Using GoCanvas requires no technical knowledge to thrive.

You can have a custom mobile app experience, at a fraction of the cost to create and deploy your own.

Misconception #3 We use a lot of different devices. Android tablets, iPhones, even Blackberries! It’s just too complicated to deploy a mobile app for our business.

Canvas Fields on Desktop and Mobile


This is a common misconception, especially if you have been looking at custom mobile app development. Often, this will lock you into one platform, and can be difficult not only with a range of devices, but also limits your future mobile strategy! 

With GoCanvas, we want to help you do business the way you do it. So our platform works on iOS, Android, Blackberry, and some Windows devices. Whatever devices you use, GoCanvas can give you an intuitive and easy experience.

Misconception #4: My team writes faster than they type. This will slow down our processes further.

Our mobile apps can bypass the need for typing in several ways to make your inspections, surveys, or checklists even faster. They include:

  • Drop-down lists: providing a range of pre-written answers to fill in.
  • Checkboxes: click once, and all done.
  • Light dispatch service: pre-populate service orders with date, time, address, even the issue the technician needs to address, before they even arrive on site!
  • Reference data: add in your own information into apps such as price lists, or material reference numbers to make inventories, or price quotes faster and more accurate.

On top of these powerful features at GoCanvas, many smartphones and tablets have talk-to-text ability. So even if your users have to fill in descriptions, they can often talk into their device, and it will transcribe for them.

More importantly? Your workers never have to do data entry again. Every form filled out on smartphones or tablets go straight to the cloud. You can easily integrate these submissions with any system you have. The end result? Companies save thousands of dollars on administrative costs.

In all, most of our customers find that forms take less time, have less errors, and also allow them to capture more information than ever before.

Quote from The Austin Company

Misconception #5 I have team members in places where they can’t get the Internet.  So going mobile won’t work for our business.

Mist over lake

Photo credit: ‘Ajnagraphy’ via photopin cc

This is a common requirement for some mobile apps. However, GoCanvas understands that lots of companies, such as oil and gas, mining, or even agricultural companies, have workers in remote places. Internet isn’t always available.

With GoCanvas, you don’t need to be connected to the internet to fill out forms. Your workers could be a mile underground and they can still fill out a GoCanvas mobile app.

Once you have access to the internet again, all your forms will be automatically submitted to the cloud.

Misconception # 6 We use many different carriers.  I don’t have the time to figure how it would work with each one

Our emphasis on flexibility and ease of use, has meant that we work with various carriers. We can work with any carrier in any country. We have customers in California, South Africa, United Kingdom, and even Singapore! Our customers live and work in 60 different countries and use over 100 different carrier networks.

Wherever you are, and whatever network you’re one, GoCanvas can work for you.

Misconception # 7: We handle sensitive information. This will cause a safety breach. Plus, mobile apps aren’t HIPAA compliant.

Paper forms may be traditional, especially in the medical field, but more and more we’re finding instance where security is comprised. Dallas County gave prisoners the responsibility of shredding old social security and medical cards until the end of 2011. In 2010, patient records from 4 Massachusetts hospitals were discovered in a public dump. Using paper doesn’t mean that you are safe from security risks, you may be more vulnerable, especially to human error.  

While we work to make collecting and sharing information easy as possible for organizations, security and privacy are some of our core focuses as well. One way we do this is in our cloud, part of the Amazon cloud service. In order to be a part of their services, we are in full compliance with the policies and procedures required in the Amazon standard agreement. You can find more information about our cloud security here.

As a company, we have a strong commitment to privacy. Thus, we do not allow key customer data access to anyone beyond key members of GoCanvas’s technical staff.

Data Submission Security

Crucial to our work is protecting any data collected and submitted. These are the ways we ensure your information is carefully safeguarded:

  • Included is a 256-bit SSL certificate for device communication
  • Username/password verification of all data record (DR) submissions
  • A signature is inputted by the DR submitter or in person with the DR submitter
  • A photo may be permanently recorded as additional validation of signatory
  • The system produces a non-editable, routable permanent DR
  • Signatures are electronically and permanently bound to the DR
  • All activity performed is logged to the DR
  • A secure archive of all DRs is maintained for 45 days
  • Connector software uses 256-bit encryption to retrieve all DRs, including signature

Requiring HIPAA compliance? We also provide additional security measures for those with sensitive information, especially in the medical field. This includes

  • Auto log offs of all users
  • Disabled email capability at the end of forms
  • Increase use of logic and check sums to ensure the data has not been manipulated in any shape or form.

With a simple switch on your account page, you can switch your organization to our HIPAA compliance mode. Want to know more about our HIPAA compliance? Check out the details of our security measures in this white paper.

At GoCanvas we want you to have easy access to your information, and no one else. And we’ll continue to work to ensure you have the safest mobile app experience.

Misconception #8: I like capturing data on the mobile devices, but I don’t need information in the cloud. I need to integrate it into our other systems.

Being able to collect and store data quickly and efficiently is great, but we go far beyond easy information collection at GoCanvas. That’s why we established integration capabilities and are happy to help assess the your needs.  We have an open API, which, via webservices, allows the customers to connect their GoCanvas database with almost any software or system out there with a webservices structure. You can integrate with:

  • Quickbooks
  • SAP
  • Oracle
  • Sharepoint
  • Peoplesoft
  • PeachTree
  • Sage
  • And more!

Additionally, many customers exchange data with their others systems using simple CSV or Excel formats to mobilize quickly.  Each of these options are available to exchange data between the mobile device and your other platforms.  Chances are if you need to integrate, we have specific experience with your backend systems.

Misconception # 9 I’m too busy; I don’t have time to implement another program.

Image of winding clock

Photo credit: aussiegall via photopin cc

Transitioning to GoCanvas isn’t like other programs. We’ve launched as many as 5,800 users in a 24 hours. With over 14,000 apps in our store, organizations can download an app and use it within the same hour. No matter what industry you’re in, we have something to help you get started today.

Want a more custom experience? Our drag and drop app builder makes it easy to create or edit any app for a perfect tailored fit. Every update you make can be sent out directly to your users. From Kalamazoo to Kuwait, your users can have the newest forms as soon as you make them.

Don’t have time for any of that? Send us your form, and we’ll convert your first form into a mobile app for free. That’s right, no cost, no risk, and you get a customized mobile app. You can send more forms for us to convert, at just $50 a form.

With years helping thousands of companies transition, we’ve seen many companies fully implement GoCanvas well within their 30 trial day period. They come to find that a small time and money investment in GoCanvas can save their businesses thousands of hours and thousands of dollars. Well worth the investment of time and money to transition.

Misconception # 10 Mobile apps will mean a strain on our data costs, making it way more expensive than paper!

What kind of information will you be gathering? If you will be using simple text or calculations, our forms are as light as an average email. That’s light for data, and probably won’t affect you data costs.

Want to use images or GPS? That can cause some additional use of data. However, GoCanvas is flexible and you can use it on Wi-Fi as well. That can help reduce your data consumption over the long haul.

Still worried? Feel free to contact us and we can help you find a custom solution to your problem. Every company has slightly different informational needs and we can help you find the right balance.

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